Toy Fair New York is returning to the Jacob K. Javits Center in February 2026, and if you’re planning to exhibit, you already know how competitive this show can be. At Booth Fabricators, we help brands create trade show displays New York buyers can’t ignore — especially when the stakes are high and the audience is all business.
TOY FAIR 2026 runs from 14–17 February 2026 at the Javits Center in New York City, organised by The Toy Association, Inc. It’s one of the world’s most influential B2B events for toys, games, licensing, innovation, and play trends. Exhibitors range from global toy manufacturers and indie creators to licensors, inventors, and game designers. Visitors include retail buyers, distributors, e-commerce platforms, sourcing teams, licensing agents, the media, and influencers who shape what gets seen on shelves each year. Being visible in New York at the start of the year matters. Buyers are finalising categories, licensors are exploring new partnerships, and trend-spotters are walking the halls to discover what’s next. Your presence — and your booth — helps determine how your brand is perceived for the coming season.
Toy Fair New york is characterised by its fast-paced environment, bustling corridors, scheduled meetings, demos for buyers or influencers taking place throughout the venue, and also conversations taking place everywhere within Toy Fair NY.
Here’s what exhibitors typically focus on:
We help brands build custom trade show booth New York exhibitors rely on at the Javits Center — balancing creativity with practical logistics. Our work begins with understanding your product line, launch priorities, and buyer expectations. From there, we develop 3D trade show booth design New York tailored for toys: shelving that highlights packaging, demo tables for hands-on interaction, areas safe for children, strong overhead branding, and layout choices that guide buyers naturally through the display.
Our team coordinates with Javits Center requirements, official decorators, and industry-specific deadlines. We’ve dealt with everything from early-morning load-in windows to union labor coordination and last-minute large-graphic updates. We also handle pre-build checks, shipping, installation, onsite tweaks, and dismantling — so you don’t have to chase contractors during your busiest week of the year.
The result? Toy Fair New York booth design that elevates your brand, draws in retailers, and creates a smoother experience than the typical trade show displays New York exhibitors rely on.
We’ve supported brands at major U.S. and international trade shows, and we know how different New York can be. The Javits Center has strict timelines, union rules, and specific pathways for freight — and our team is comfortable navigating all of it. We keep communication clear, designs on strategy, and execution reliable. For toy and play brands, we pay special attention to durability, safety, interactivity, and “wow” moments that feel authentic to your line.
Budgets vary depending on:
Instead of guessing, send us your Toy Fair floor plan and goals. We’ll build a custom estimate that reflects your priorities and ensures you get the most from your investment.
Planning your Toy Fair New York 2026 booth? Share your floor plan and ideas — we’ll create a concept that helps you win attention, meetings, and orders at the Javits Center.
New York, USA
2026
